As individuals become more conscious of their carbon footprints, businesses face the more complex challenge of reducing their environmental impact. However, there are several actionable steps that business owners can take to embrace sustainability, many of which can also lower operating costs.
Sourcing Sustainable Products
Using sustainable products benefits the environment and can enhance your brand image by showcasing a commitment to environmental and social responsibility. Consumers are increasingly aware of the impact of their purchases, including packaging. According to a McKinsey survey, up to 70% of respondents said they would pay more for products with sustainable packaging.
Think Local
Online ordering is convenient, but it contributes significantly to air pollution due to the gasoline and exhaust produced by delivery trucks. The Environmental Protection Agency (EPA) states that “freight transportation is a large contributor to air pollution,” with heavy-duty trucks being the fastest-growing contributor to emissions.
To mitigate this, businesses can reduce the distance these vehicles travel. For instance, placing fulfillment centers closer to the served populations is one strategy. Small businesses can consider sourcing office supplies or, for restaurants, ingredients and service items locally. Conduct research to identify nearby suppliers. Restaurants can look to local farms for perishable items, while other businesses might find local manufacturers or distribution centers to shorten their supply chains.
Waste Not, Want Not
Landfills are overflowing with waste, and global waste will continue to grow unless action is taken. Businesses can adopt the “reduce, reuse, recycle” mantra to counter wasteful trends. Here are a few strategies to create a waste-reduction plan:
- Minimize Single-Use Plastics: The UN Environment Programme reports that 400 million tons of plastic waste are produced annually, with 50% designed for single use. Encourage employees to use reusable bottles.
- Implement Recycling Programs: Place clearly marked recycling bins in convenient locations.
- Compost Food Waste: Provide collection containers in lunch and break rooms.
- Use Eco-Friendly Packaging: Opt for recycled or compostable packaging materials to reduce the environmental impact of consumer waste.
As the CEO of a restaurant business, I find packaging considerations crucial for restaurants offering takeaway and delivery services. Reducing food waste is also vital. Here are three tips:
- Forecast Ordering Needs: Use technology platforms to forecast needs and track expiry dates to ensure food is used before it must be discarded.
- Implement Efficient Kitchen Practices: Train staff on efficient cooking practices to minimize energy consumption and food waste.
- Revisit Menu Planning: Plan menus to minimize waste and consider offering smaller portion sizes to reduce plate waste.
Build Smarter
For entrepreneurs starting from the ground up, green building design is essential. Partner with experts to plan and design eco-friendly building elements. According to the U.S. General Services Administration (GSA), sustainable design should minimize the use of non-renewable energy, use “environmentally preferable products,” conserve water, and improve indoor air quality.
Even during renovations, businesses can adopt environmentally friendly materials and practices. For example, opt for energy-efficient HVAC systems and appliances. Implementing energy-efficient lighting, such as replacing fluorescent lights with LED bulbs, can reduce energy use by up to 90% and last up to 25 times longer, according to the U.S. Department of Energy. Additionally, consider renewable energy sources like solar power, which can help your business save money over time.
Conclusion
While becoming a sustainable business isn’t an overnight process, it is well worth the effort. Sustainability is beneficial for the environment and can positively impact your bottom line. Embrace these practices to create a more sustainable and successful business.